Our Team Expands to North America and Welcomes Charlie Weijer as Global VP of Sales
Following our Series A round led by New York-based FirstMark Capital earlier this year, we continue to expand and capture new markets. Our fast-growing SaaS procurement company has been a strong force in Europe since first launching in mid-2020, and we are well-positioned to expand services to North America. Capchase, a non-dilutive financing provider to SaaS companies, is among our first customers in the U.S.
A big part of Sastrify’s US expansion comes down to hiring the right people, with the right set of skills, at the right time. "As a fully distributed company, we knew early on how important securing top talent would be for our continued growth. In today's turbulent times, our customers need us more than ever to govern their SaaS cost, and we can only achieve that by hiring the most dedicated and experienced people around the globe,” explains Sastrify co-founder, Sven Lackinger.
Coinciding with our US expansion, we’ve welcomed Charlie Weijer as Global VP of Sales. Charlie started working in technology in 1998 and has built teams for over a decade. His first foray into cloud technology and SaaS came in 2011, when he joined the team at Salesforce. A few years later, he signed on as one of DocuSign’s first hires in their Dublin office. Over the next six years, Charlie helped DocuSign grow from ten employees to 1,000 across Europe.
“When I was approached for the role at Sastrify, it was like something clicked,” Charlie explains. “I’ve been leading sales for a long time, and spend a lot of time coaching my sales teams on how to work effectively with procurement, and how to make sure that we bring everybody along in the decision-making process,” he adds. The premise of Sastrify inspired Charlie because it meets the major needs of any company’s procurement functions – namely, making their lives easier and their processes more efficient, all while saving our customers a lot of money on their existing and future SaaS investments.
Other key hires include Sarah E. Brown as VP of Marketing and Stephen Kerner, Esq. as Director of Sales, North America. Brown joined our team at the start of the year and has played a key role in building the global go-to-market team. Kerner began his career as an attorney and has since been instrumental in sales and lead generation for companies such as Bloomberg and WeWork.
From Charlie’s lens, the future of Sastrify looks bright. “We’re about 100 people now; we’re going to grow and keep growing at an accelerated rate,” he says, further adding that with co-founders, Sven Lackinger and Maximilian Messing, the company is in good hands. “There’s a vision and a humility and a passion with these two founders, and that got me even more excited. Not only do we have a strong platform and a strong value proposition we also have a very strong and experienced leadership team.”